Ferm & Co.

Blossom Pediatrics

A calm, referral-ready presence for a pediatric practice: fast first paint, obvious care paths, and photography that builds trust before anyone calls. Content stays flexible without resorting to a drag-and-drop page factory.

Blossom Pediatrics desktop project screenshot
  • Next.js
  • React
  • TypeScript
  • Tailwind
  • Payload
  • SEO/GEO
  • Accessibility
Visit Live Project

Designed and launched the Blossom Pediatrics website as the sole designer and developer, building a modern patient acquisition platform for holistic pediatric care serving New York, New Jersey, and Florida. Led the project end to end across UX/UI, full-stack architecture, and Google Business Profile integrations supporting reviews, mapping, and local SEO/GEO visibility across multiple locations.

Highlights

  • Implemented modular, reusable components to support future campaigns, content expansion, and operational updates.

  • Optimized for Core Web Vitals, accessibility, and overall performance to support search visibility and a smooth user experience.

  • Integrated Google Business Profile and local discovery signals to strengthen reviews, mapping relevance, and multi-location SEO/GEO visibility.

  • Built conversion-focused funnels across service pages, condition pages, and appointment flows to improve qualified patient inquiries.

  • Designed and developed the full experience end-to-end, from visual system and messaging hierarchy to responsive implementation.

Blossom Pediatrics | Ferm & Co.